SEO Basics: Beginner's' Guide to SEO Success.What are the benefits of SEO? Most people click one of the first few search results, so higher rankings usually lead to more traffic. Unlike other channels, search traffic tends to be consistent and passive. Thats because the number of searches is usually quite consistent month to month. Search traffic is also free. Thats a big deal because ads can be expensive. For example, we get an estimated 1.4M monthly visits from organic search. It would cost us an estimated $1.7M per month to get that same traffic from search ads. No source of traffic is truly free. SEO costs time and effort. How do you do SEO? SEO involves five main steps.: Find what people search for. Craft content for searchers. Make your content as clear as possible. Build trust and authority from other websites. Help search engines find, crawl, and index your content efficiently. These steps are the main focus of our beginners guide to SEO. Part 2 Setting up for SEO success. Doing SEO is much easier when your website is properly set up for SEO success. Lets look at a few ways to do that. Get a good domain. |
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